As VP for Interactive Marketing with Ogilvy Public Relations Worldwide, Rohit Bhargava is a big idea guy whose blog is generous with information. Some posts are a bit off the wall, as in "10 Spots Where We Need More Advertising" (think: Chinese takeout boxes and airline seat backs), yet they are always tightly written and thought-provoking. "7 Tips on Pitching Bloggers" (#7: Don't throw away the traditional media relations playbook) could even be a cry for help.
Joel Gunz
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